The newly launched PSG innovation hub.
(The Post News)- With the introduction of PSG Labs, a ground-breaking worldwide effort aimed at accelerating cutting-edge technology in sports, fan experience, and performance, Paris Saint-Germain said on Tuesday at Web Summit Qatar that the team is taking a daring step into the future of sports innovation.
As part of its dedication to promoting innovation, Paris Saint-Germain also revealed that it is broadening its global reach by opening its first international PSG Lab in Doha. This will strengthen the club’s position as a leader in sports technology and encourage new partnerships in one of the fastest-growing tech ecosystems globally, as well as serve as a strategic entry point to state-of-the-art research and technology in the Middle East.
According to Paris Saint-Germain President Nasser Al-Khelaïfi, the team has always been in the forefront of innovation, both on and off the field. Our desire to influence the direction of sports is a logical progression of PSG Labs. We can expedite game-changing ideas and further establish our position as a global leader in innovation by working with the most talented innovators from around the globe.
Their objective with their first international PSG Lab in Doha is to spur global innovation and establish new standards for the sports sector as a whole. “A Novel Approach to Sports Innovation, PSG Labs will speed the creation of groundbreaking ideas in three main areas by collaborating closely with a small group of partners in important technological ecosystems,” stated the president.
Fan experience using immersive and digital-first innovations, PSG supporters can interact with the team more effectively in Paris and beyond. Stadium & Training Ground. From innovative improvements at Paris Saint-Germain’s state-of-the-art training facilities to smart stadiums that improve the whole spectator experience. Health and performance optimizing player performance and well-being with wearable technologies, sports science, and artificial intelligence. Increasing the Global Innovation Footprint of PSG
The first phase of the club’s global innovation expansion is the opening of PSG Labs in Doha. As a gateway to cutting-edge technology in the Middle East, the regional lab will enable PSG to collaborate with leading domestic and foreign startups. Examine the latest developments in digital interaction and sports technology.
Create solutions with global scalability in mind. Jerry Newman, Paris Saint-Germain’s Chief Digital and Innovation Officer, stated, “This is a significant step in PSG’s innovation journey.” PSG is showcasing the power of global cooperation and creative leadership in influencing the direction of sports by establishing this innovation lab in Doha.
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